Dr. Amer Fawaz Altekrali

Dr. Amer Fawaz Altekrali

KEYS TO EFFECTIVE LEADERSHIP

Leadership isn’t about telling people what to do—it’s about inspiring them to be their best. In my journey, I’ve learned that empathy, vision, and accountability are the foundations of effective leadership.Empathy builds trust; vision provides direction; accountability fosters respect. It’s…

LESSONS FROM 20+ YEARS IN BUSINESS

Over 20 years in business have taught me one undeniable truth: growth stems from learning. From managing operations to driving sales, every role shaped my perspective.One key lesson is the importance of people—building relationships with teams, clients, and partners creates…

WHY GIVING BACK MATTERS IN BUSINESS?

Success in business is about more than profits; it’s about impact. Supporting communities, creating opportunities, and giving back is deeply rewarding. Let’s build businesses that make a difference! النجاح في الأعمال لا يتعلق بالأرباح فقط؛ بل هو عن التأثير. دعم…

MY TAKE ON RECENT FMCG TREND

The FMCG sector is evolving rapidly, with sustainability and convenience taking center stage. From eco-friendly packaging to healthier product options, consumer demand is driving change. I believe brands must embrace innovation while staying authentic. What trends do you think will…

THE STORY OF DeltaGreen®

DeltaGreen® UAE was born out of a desire to make a difference. I wanted to create a brand that offered effective cleaning solutions while respecting the environment. Our products are biodegradable, non-toxic, and safe for homes and families.Seeing DeltaGreen® UAE…

KEY CHALLENGES IN RETAIL AND HOW TO OVERCOME THEM

Retail has always been dynamic, but today’s challenges—ranging from shifting consumer expectations to supply chain disruptions—demand adaptability. One lesson I’ve learned is that agility is key.Retailers must invest in technology to enhance customer experiences and streamline operations. Building strong supplier…

BOOKS EVERY LEADER SHOULD READ

Books have been my greatest companions on the leadership journey. Titles like Leaders Eat Last by Simon Sinek and Think and Grow Rich by Napoleon Hill have provided invaluable lessons on vision, strategy, and resilience.Reading not only sharpens your skills…

THE FUTURE OF FMCG: TRENDS TO WATCH

The FMCG industry is evolving faster than ever, driven by technology and shifting consumer priorities. One trend I see shaping the future is sustainability—eco-friendly products are no longer optional; they’re expected.Personalization is another key driver. Consumers now value tailored experiences,…